Insight, creativity and action
At Building20, we believe work should be where people thrive because performance is aligned with purpose.
We help leadership teams unlock their full potential by focusing on what truly matters.
Our expert consultants blend behavioural science with practical strategy to deliver the insight, creativity, and action your team needs to get unstuck and start leading with confidence. We specialise in enabling leaders and teams to achieve high performance in the work that matters most.
It’s not about doing more but about doing what counts.
We understand the complexity of human systems. Our approach recognises how mindset, environment, and relationships drive both individual and organisational performance. Whether you’re leading change, shifting culture, or improving wellbeing, we bring grounded, science-based guidance that turns insight into action.
We build capability, not dependency. Our “just enough” model of external support ensures your leaders gain the tools and mindset to solve challenges independently — not just today, but well into the future.
The name Building20 draws from the legendary ‘temporary’ office structure at the Massachusetts Institute of Technology.
Its history demonstrates our core belief that the processes, tools and environments that lead to breakthrough are often counterintuitive but always rooted in respecting each other’s human potential.
Dr Amanda Woolley, Founder
Amanda helps people work well together, making good decisions, and treating each other with respect and compassion while flourishing as individuals. She works with groups and individuals to clarify their objectives and to develop the mindsets, strategies and behaviours that will help them get there through group facilitation and individual coaching.
She holds a PhD in the psychology of decision making and also has interests in creativity, reasoning and complex systems. Amanda is often invited to speak about working in complex systems, particularly related to health and care where she began her career. You can find links to previous and upcoming events on our news page.
Amanda’s areas of expertise are partnership development and transformation. She works with clients across organisational, professional and geographical boundaries on emerging initiatives and in rapidly changing contexts. She has supported more than 50 teams, partnerships and collaboratives to mobilise change. Amanda has put all her experience of working with cross-boundary teams, groups and partnerships into our unique development process using solution focused practice to quickly build alignment in objective, effective ways of working and consistent communication to external stakeholders.
Amanda first trained in solution focused practice in 2018 with Brief.org.uk. It’s an approach that continues to surprise her by generating positive change through simple client-centred enquiry in even the most hopeless and complex situations. In 2025 Amanda is undertaking an Advanced Certificate in Solution Focused Practice with the intention of gaining the exacting accreditation of the UK Association of Solution Focused Practitioners. She also meets quarterly with her OD practice supervisor for reflective practice and accountability.
The processes, tools and environments that lead to breakthrough are often counterintuitive but always rooted in respecting each other’s human potential.